2 CBBJ3203: Topic 2: News and the Broadcast Journalist
1. Identify the criteria of news;
2. Identify the eight criteria to be a good
broadcast journalist; and
3. Differentiate between the work of a
broadcast journalist and a newsreader.
INTRODUCTION
As explained in
Topic 1, journalism, as in the printed or electronic media, started in the
1950’s, in the United States. Broadcast journalists like Edward R. Murrow (CBS)
and David Brinkley (NBC) established a benchmark and standard in broadcast
journalism especially at the initial stages. Broadcast journalists are
exceptional people who are looked up to and respected. Their work gets them to
prime ministers and important world leaders. Their voices demand attention.
Their stands are firm; their presentations are exceptional; the news they
present becomes history. Are these the criteria of a broadcast journalist? What
about expectations of the public towards a broadcast journalist? Must a
broadcast journalist be handsome and attractive? What differentiates a broadcast
journalist and a newsreader in radio and television? Let us study this topic to
get answers to all these questions.
LEARNING OUTCOMES
By the end of this topic, you should be
able to:
20 X TOPIC 2 NEWS AND THE BROADCAST
JOURNALIST
2.1 WHAT IS NEWS?
SELF-CHECK 2.1
We frequently receive news reports, either from a radio, television,
main newspapers or online media. Which is your preferred source? Why do you
choose to watch, listen or read certain reports?
News is
important in our daily lives and as well as our society. It is always looked
forward to, especially when there are crises and tragedies. We expect
information and announcements.
The definition
of news is constantly changing. According to Sulaiman Masri (1983), there is no
accurate definition of news that can be universally accepted because there is
no strong mutual consensus among the professional journalists about the form of
events that can be considered as news. Therefore, he defines news as ‘whatever’
that is printed in the newspaper and ‘whatever’ that is read over radio or read
by a newscaster over TV.
According to the
general definition, news is a report about incidents that happen, whether they
have just happened or extraordinary in nature, or incidents that the public
want to know. News is also termed as something that is important in life.
Usually, we are always inclined to pay attention to something extraordinary,
happening in our lives and the environment. The following are some definitions
and explanations about “news”.
TV is the main source of news and
information for the public audiences (Boyd, 1997). No matter what form of news
is broadcast, what form of medium broadcasts the news, still the public puts TV
as the main medium if they want to know the events that have been happening and
are happening around them.
News consists of facts. These means all
news are facts. Nonetheless, it does not mean that all facts are news. News
usually encompasses issues about people. This does not mean every person has a
news value that catches other people’s attention.
News is whatever is happening in the world.
It is because there are billions of events, stories and incidents happening in
a day. However, of all the events and types of stories, only some of them have
news value and are eligible to be reported as information to the public.
2.2 WHO ARE BROADCAST JOURNALISTS?
SELF-CHECK 2.2
Have you ever had an ambition to be a
broadcast journalist? In your opinion, why is journalism a challenging and a
potential career for development at par with other professional jobs?
Television and
radio journalists (broadcast journalists) are different from newspaper
journalists. To a broadcast journalist, the use of visuals and audios is key in
presenting good news coverage.
The making of an
effective report is when a journalist is able to capture visual and/or activity
with natural sound as well as spontaneous comments. Therefore, the orientation
of writing news for newspapers is different from writing news for TV or radio.
This is fundamental difference that requires attention to by journalists
involved in the electronic media.
Green (1969)
looks at the roles of broadcast journalists in detail by dividing the tasks and
skills into four main subject matters. They are:
Roles
of broadcast journalists.
1. Writing
2-
Talent
3-
Producer
4-
Executive
Figure
2.1: Roles of broadcast journalists
The task of
writing refers to the task of writing the news’ script, but the writing is not
limited to just writing facts and news’ information. Writers have to know the
format of writing, and the graphic signal and the shots used, as in a drama or
movie script. This is important because it guides the newsreaders to present
the news perfectly. Talent is important in enabling journalist to advance as a
successful and professional journalist. A journalist has to be brave in showing
oneself in front of a camera. It is because in broadcast journalism, there are
several tasks that requires journalists to act quick and smart in front of the
camera.
SELF-CHECK 2.3
Our country has
produced several respected journalism figures, which include Said Zahari and
Tan Sri A. Samad Ismail. Their skills in this field is not acquired only from
an educational background. Their personality and experience has become the
central influence to journalism. In your opinion, does somebody need to be
formally educated in journalism? Identify the higher learning institutions that
offer journalism courses as a subject to be taught to those who want to be
broadcast journalists in Malaysia.
Skills in
certain field are not conferred upon to anyone at birth. If a medical doctor
needs to study medicine for approximately five years before practising it
professionally, broadcast journalism also requires those want to be successful
in this field to study certain subjects to acquire skills in this field. The
following are certain skills, which you need to look at carefully and study
before you get involved in the writing of broadcast news.
(a) Writing skills
(b) Knowledge of the roles and the various
tasks of journalists
(c) Understand the uncertainties of the
broadcasting workplace.
(d) Ethical practices.
(e) Urgency in broadcasting journalism.
2.2.2 Criteria of a Good Broadcast
Journalist
a. Determined.
b. Progressive.
c. Linguisitive.
d. Energetic.
e. Smart.
f. Language Skills.
g. Confident.
h. Committed.
The audience is
the main determinant of the value of the news that is broadcasted. In short,
certain broadcast news is watched because of its ability to show something
interesting, captivating and leaves an effect and influence. Therefore, the
work of a journalist is not only confined to writing. In fact, a broadcast
journalist has to study the usage of visual and audio aids to enhance the news
reporting. A journalist must be an adrounder and not just a reporter. A good
journalist abides to good work ethics, reports news objectively and does not
report news which is acquired from only one source.
A good
journalist also has to be prepared mentally and emotionally because this career
is not confined to normal working hours. Understanding this task is important
because without preparation and initial understanding, one might be stressed
out, and unable to continue a career as a journalist for the electronic media.
2.3 HOW TO ENHANCE THE CAPABILITY OF
BROADCAST JOURNALISTS.
SELf-CHECK 2.4
If you were a
journalist with no skills or experience in writing, what course or training
would you need to undergo to enrich yourself in this field? As journalists, we
are bound to have weaknesses and limitations. The public always measures
capability and value of work of a journalist based on what is shown on TV or
heard on radio. Therefore, journalists have to think about the following
matters to upgrade their work as journalists. If you have the intention to be a
good and successful journalist, you have to think about the following matters
in order to upgrade your work as a journalist.
(a) Upgrade Oneself
In the effort of showing the best work, you
are always surrounded by various tests especially from opponents who try to
show their talents as well as capabilities better than you. As a journalist,
you might have produced a mediocre first report. This weakness should not break
your spirit and interest. Instead, you should be more motivated to improve the
next package. What is hidden behind it is actually ‘the process of repairing
oneself’. Inevitably, we will face failure, but that failure will guide us to work
harder.
(b) Try to Find Success Even if it is Just
a Little.
Success does not come overnight. It happens
slowly and we always feel disappointed when we fail. A slow continuos
commitment is better compared to chasing success fast neglecting the result of
work. Sow in the mind the thoughts of “Excellence Vs Perfection” that is trying
to look for the highest achievement, zero defect is much better. Do your best
but you must always work harder.
(c) Writing or
Reporting Must Have News Value To be a journalist is not simply to make
reports. To be a good journalist is to understand the roles as a journalist.
The role of a journalist is not to make reports, but to present news accurately
and objectively. The most important task of a journalist is to come up with
stories with news value.
The following are some of the matters that
make up a good writing and good news report:
(i) Conflict
Conflict and struggle are news contents that cannot be separated with TV and
radio news. Journalists who ignore this aspect are assumed to be ignoring news
and the norms of life.
(ii) Commitment
Commitment portrays a journalistÊs statement that recognises the contents of
news, theme, “story line”, premise and view.
(d) Excuses
Sometimes, there are certain unavoidable things. But, if we keep on giving a
thousand and one excuses, we will head towards failure. Among the excuses that
are constantly used when producing a bad report can be found in the following
Table 2.1:
Table
2.1: Examples of Excuses
Types of Excuses
|
Explanation
|
Assignment
|
Journalists
assume assignments as stupid, trivial and not challenging.
|
Equipment
|
Improper and
insufficient equipments.
|
Technique
|
The crew has
no time to put up the camera on the tripod; the technique is considered a
waste of time. Journalists say it is the cameraman’s job. Journalists reason
out that they are not able to tell the cameraman which shots are suitable for
the news report.
|
Audience
|
Journalists
presume that the audience is not concerned about quality of news reported. Journalists
often bind themselves with conventional and traditional method as practised
since early days.
|
Take for granted
|
Journalists
always presume that things that are happening around them are not their
responsibility, not their assignment.
|
Thus, the most important thing is your
attitude as a journalist. Always ask yourself. Am I doing the best? What effort
have I put in? Traditionally, journalists try to report something objectively,
but the actual broadcast journalists’ views are always apparent in the news
produced. The task of determining views or ideas that should be highlighted is
the duty of journalists.
Journalists
should evaluate their news whether it will remain as a report or a series of
events, or the event will later affect the society and cause reaction towards
the event.
(e) Wide
Knowledge Journalists must be knowledgeable, at least be well informed about
the news concerned. If certain main issues are made known to others in detail,
journalists must be effective storytellers.
(f) Show
Something that Does Not Exist Journalists should bring forward something that
is different a
(g) You Have to be Unique
Try to be different from others. Produce
news report that is different but has valuable news and portrays your own
style. TV and radio news will be remembered if you are capable of presenting
your story well in the shortest time.
Among the
problems that occur in producing long or short news usually come from the
process of choosing the or soundbites. What is said or explained by the source
is usually difficult to choose because all that has been said seem important.
Thus, this aspect requires the journalists’ expertise in choosing a suitable
soundbite to be inserted in the news script. Other information gathered from
the source to be summarised or to make the news writing more compact and
succiokt.
(h) Present News Honestly and with the
Right Emotion
Newsreaders and broadcast journalists must
present news in the appropriate tone and in the suitable situation. If the
report is about an accident, journalists have to avoid reporting the news in a
vibrant mood. News script that is not sensitive to the situation can bring
about a negative reaction from the audience.
(i) Choose Your News Based on the Needs of
News
If you believe the
that the news broadcast would be more effective with only natural sound and
pictures, then use that technique. Probably, it would be best to just keep
quiet or if you feel that the news would be better, presented with an
explanation. Do what is necessary. The white-space technique is the speciality
in broadcast journalism that does not exist in the printed media. It also
differentiates the presentation of news for the electronic media.
Several factors
mentioned above are some of the practices to improve oneself as a broadcast
journalist. As a journalist, you have to be suited to this career and find the
best way to improve your writing and presentation.
ACTIVITY 2.1
How to enhance
the capability of a broadcast journalist? What are the factors that can bring
down the level of performance of a broadcast journalist? Give your views.
2.4 CHALLENGES
DURING NEWS COVERAGE
Journalists
usually face several challenges as well as unexpected obstacles in producing
good news coverage. However, as determined journalists, those challenges should
not be obstacles for them to keep on producing quality news coverage and affect
the audience. Figure 2.6 shows some of the challenges normally faced by
broadcast journalists.
Figure
2.6: Challenges during news coverage
(a) Limited Time
to do Coverage or Prepare News Time is the most challenging factor to broadcast
journalists. They are always “chased by time” in the process of developing news
reports. Broadcast journalists always have to “combat” time because time is the
determinant of the success of producing good news. News becomes outdated and
not important anymore if it is delayed in reporting. Therefore, broadcast
journalists have to be alert and concerned with time and their career.
(b) Competition
among Journalists, Who are Covering News at the Same Place A smart and
respected broadcast journalist is the one who always asks hard-hitting
questions, which are later, turned into a discussion or hot news on that day.
However, to get the chance to ask is not easy. There are certain constraints
that can hamper this situation from happening:
(i) Too many journalists questioning.
(ii) Chances of
asking is dominated by senior journalist or those known to the source of
information.
(iii) Usually the source is more attentive
to big stations.
Thus, as a new
and young journalist, you might have problems with getting the opportunity to
ask questions to the news source. Nonetheless, although you do not get the
chance, what you should do is to keep on working hard to ask until you are
heard. You are also not encouraged, in fact it is considered as unethical if
you simply take other journalists’ news and claim that the question and news
are originally yours.
(c) Lack of
Knowledge about Certain News One of the criteria of a good broadcast journalist
is to be knowledgeable. Yet, at times not all subjects are known to
journalists. News topics like the judiciary, economy, medicine and others,
which requires expertise, demand broadcast journalists to be knowledgeable. The
use of proper terminologies must be learnt. The pronunciation of certain
terminologies in these fields must also be advanced. Therefore, a broadcast
journalist has to learn a few basic things before looking for news and writing
it. To test your understanding, answer the following questions.
EXERCISE 2.1
1. What are the criteria of exceptional
news broadcast?
2. How to enhance the capability of a
broadcast journalist?
- This topic has explained the criteria of
good broadcast news.
- In order to get good materials for news,
a broadcast journalist must have the specific criteria as discussed in this
topic.
- This topic has also explained the
differences between the job of a broadcast journalist and a newsreader.
- The next topic will discuss the types of
broadcast news and the techniques to do various news reports.
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